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Why Millennials Are Not your Target Audience

Every organization is¬†looking to reach more people. Companies are looking for more clients, nonprofits are looking for donors, and millennials (people aged 18-33) seem like a great target group.¬†But there's one problem. Just like all 60 year-olds are not the same, neither are 30 year-olds. Millennials are not an audience. There are about 92 million… Continue reading Why Millennials Are Not your Target Audience