Allison Carney Consulting

Category: Uncategorized

  • Why Millennials Are Not your Target Audience

    —

    by

    ahcarney
    in

    Every organization is looking to reach more people. Companies are looking for more clients, nonprofits are looking for donors, and millennials (people aged 18-33) seem like a great target group. But there’s one problem. Just like all 60 year-olds are not the same, neither are 30 year-olds. Millennials are not an audience. There are about 92 million…

  • 4 Questions to Ask When Redesigning your Nonprofit Website

    —

    by

    ahcarney
    in

    This week, I was writing some recommendations for an organization on the design of their new website. It had a beautiful look and feel, but the content was rather disorganized and confusing. And the truth is, it’s easy to find yourself in a similar situation. While there are many low-cost website options (WordPress, SquareSpace, Wix, etc.), most nonprofits don’t…

  • When the Protagonist Isn’t a White Kid

    —

    by

    ahcarney
    in

    I spent a year in India between 2008 and 2009. I was conducting research, taking classes, and teaching at schools. I wouldn’t say I enjoyed my time abroad. In fact, I frequently say the exact opposite. But I wanted to travel and the program in India fit the bill, so I went. While there I…

  • 3 Ways To Not Talk About Ebola

    —

    by

    ahcarney
    in

    Ebola is a terrifying disease. Its mortality rate is about 50%, and it is currently contained (except for a few cases) to West African countries such as DRC, Liberia, Guinea, and Sierra Leone. A deluge of articles has followed this outbreak from news outlets around the world. Many are good, unbiased pieces that help inform…

  • Noteworthy Articles on October 6th

    —

    by

    ahcarney
    in

    Here is a roundup of articles I think are worth the read: Social Impact Bonds: Getting Better at Doing Good by the Boston Globe Interesting article about some social impact bond impact in Boston “A vibrant economy needs an active third sector” – charities tell Osborne by the Guardian Article on the feedback from the…

  • The Misconception about Nonprofit Communications

    —

    by

    ahcarney
    in

    There is one thing I hear about my job that bothers me more than anything. And the strange thing is, it’s usually meant as a compliment. Some people look at my work highlighting nonprofits, and they tend to say the same thing: “It’s so great that you’re out there giving a voice to the voiceless.”…

  • Building a Story Bank for Nonprofits

    —

    by

    ahcarney
    in

    The Nonprofit Roundtable recently posted an awesome article by Families USA about building a story bank for nonprofits. It’s an awesome read, so I’m reposting it here! —— One of the most powerful tools to cut through the clutter in advocacy is to use personal stories to highlight an issue. Not only do stories “bring…

  • Pilot

    —

    by

    ahcarney
    in

    I’m hoping this blog is going to be an easy way for people to keep track of what I’m up to in our nation’s capitol. Stay tuned.