Facebook is an obvious choice to market your event, with its 1.7 billion users. But with 38 million other Facebook events to compete with, how do you make yours stand out? Here are a few suggestions: Make it look good The best thing you can do to help your event take off on Facebook is to make… Continue reading Marketing Your Nonprofit Event Using Facebook
Category: Communications
4 New Year’s Resolutions for Better Nonprofit E-mails
We all know that early January is the time to make New Year’s resolutions that we (hopefully) keep. Changing behavior is always hard, but this time of year makes us feel like it’s a little easier, a little closer at hand. This blog will outline some New Year’s resolutions to get more of your e-mails… Continue reading 4 New Year’s Resolutions for Better Nonprofit E-mails
SEO Basics for Nonprofits: Part 2
Every organization wants to improve their website’s SEO (search engine optimization). We work hard to create engaging content, and improving the SEO for your nonprofit website is the best way to get more views, more comments, and more engagement. However, it can be hard to know what’s worthwhile to do, and what’s not going to… Continue reading SEO Basics for Nonprofits: Part 2
SEO Basics for Nonprofits: Part 1
Every organization wants to improve their website’s SEO (search engine optimization). We work hard to create engaging content, and improving the SEO for your nonprofit website is the best way to get more views, more comments, and more engagement. However, it can be hard to know what’s worthwhile to do, and what’s not going to… Continue reading SEO Basics for Nonprofits: Part 1
3 Things Every Nonprofit Should Know About Internet Privacy
Privacy concerns are all over the news lately, with breaches in Equifax, Cambridge Analytica misusing data, and Facebook’s Mark Zuckerberg being questioned by Congress. But how does all this privacy talk affect nonprofits? Many nonprofits store valuable user information, including e-mails, credit card info, addresses, and even more nuanced data such as birthdays, interests, and… Continue reading 3 Things Every Nonprofit Should Know About Internet Privacy
Freshen Up! 5 Cleaning Tips for Your Nonprofit’s Communications
Grass is growing, buds are budding, and spring is finally here! It’s the perfect time for you to take a step back from your daily grind and take a minute to clean up your communications. With just a few small steps, you can make a big difference in how your organization is seen by outsiders.… Continue reading Freshen Up! 5 Cleaning Tips for Your Nonprofit’s Communications
Visual Strategies for Celebrating a Nonprofit Anniversary
Celebrating an anniversary can be a daunting opportunity. There are events to plan, themes to develop, and strategies to discuss. One of my favorite articles about anniversaries is by the Rockefeller Foundation’s CEO, Judith Rodin, “Anniversaries are Not to Be Wasted.” In the article, she describes the opportunity of an anniversary, whether it’s 20 or 100… Continue reading Visual Strategies for Celebrating a Nonprofit Anniversary
5 New Year’s Resolutions for Nonprofit Communicators
A new year can be full of possibilities—especially when nonprofit communicators and fundraisers spend the end of the year frantically writing e-mails, stuffing envelopes, and hosting events. So once you’ve taken some time to decompress and get back to some degree of normalcy, it’s time to look to the next year, and having to do… Continue reading 5 New Year’s Resolutions for Nonprofit Communicators
Top 5 Questions (and Answers) about Google Grants and Google Adwords for Nonprofits
How do Google Adwords work? Google Adwords is a way for businesses to pay for advertising above “earned” or organic results. Which means that people can pay money to bid in order to rank above organic results based on visits/search keywords/etc. Google Grants is a program that gives free advertising dollars to nonprofits to use… Continue reading Top 5 Questions (and Answers) about Google Grants and Google Adwords for Nonprofits
Powerful and Practical: Nonprofit Social Media Success on Twitter
Nonprofits are always struggling with getting noticed. One of the best ways to get noticed is through social media, but it’s also one of the hardest. So how do you get through the noise? Our Powerful and Practical series helps you break through to get your message heard! What’s your purpose (on social)? Social media… Continue reading Powerful and Practical: Nonprofit Social Media Success on Twitter
Allison Carney Consulting 