Communications, Uncategorized

Why Summer Is the Best Time to Start Communications Planning

Sunshine, beaches, barbecues, the vacation you wait for all year…these are all the things that nonprofit professionals look forward to. What’s even better, most of us aren’t as busy because the constant craziness of event registrations, blog posts, interviews, and social media pushes dies down in the summer. This calm actually makes the summer one… Continue reading Why Summer Is the Best Time to Start Communications Planning

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How to Create a Nonprofit Communications Plan from Scratch (Part 2)

This month, YNPN Seattle is posting blogs about “starting from scratch.” They’ll be giving you tips and advice on how to build things from the ground up—without burning out. My installment in is focused on creating an attainable, effective, and measurable communications plan. So last week, I shared some tips for sketching out the main… Continue reading How to Create a Nonprofit Communications Plan from Scratch (Part 2)

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How to Create a Nonprofit Communications Plan from Scratch (Part 1)

This month, YNPN Seattle is posting blogs about “starting from scratch.” They’ll be giving you tips and advice on how to build things from the ground up—without burning out. My installment in is focused on creating an attainable, effective, and measurable communications plan. If you’re anything like me, starting from scratch is terrifying. You’re watching… Continue reading How to Create a Nonprofit Communications Plan from Scratch (Part 1)

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Why Millennials Are Not your Target Audience

Every organization is looking to reach more people. Companies are looking for more clients, nonprofits are looking for donors, and millennials (people aged 18-33) seem like a great target group. But there's one problem. Just like all 60 year-olds are not the same, neither are 30 year-olds. Millennials are not an audience. There are about 92 million… Continue reading Why Millennials Are Not your Target Audience